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About Us

ABOUT US

Welcome Jelena

Founded in 2021 and headquartered in Bahrain, 
Jelena strives to be the most reliable K-Beauty multi-brand store in GCC.

We are increasing our circle to 
provide more than 1000 Korean products from more than 50 Korean brands.

We are committed to not only serving Korean products but also introducing Korean skincare philosophy which prioritizes skin’s natural beauty and health.


We always guarantee qualified products from Korea at reasonable prices offering Beauty,

Lifestyle, and, K-pop products could enrich consumers’ life. Our products are all 100% authentic Korean products, and it's already been tested So, it's a famous product even in

other countries as well as Korea. We are keeping in mind that trust is the priority

value for our future

Beauty Portrait
Image by Sunny Ng
Image by Smolinschi Dennis

Our Story

We always guarantee qualified products from Korea at reasonable prices offering Beauty, Lifestyle, and,  K-pop products could enrich consumers’ life. Our products are all 100% authentic Korean products,  and it's already been tested So, it's a famous product even in other countries as well as Korea. We are  keeping in mind that trust is the priority value for our future

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